FRANCHISE·WATCH·DESK

1-800-FLOWERS/1-800-FLOWERS.COM vs FLOWERAMA

Side-by-side figures from each brand's latest FDD Item 20 as we extracted them; verdicts are our opinion under the published methodology, and the source filing and year are on each brand's profile. Green marks the more favorable metric (lower for distress), not a recommendation to buy.

FLOWERAMA
Too little disclosed history
Verdict
Units · latest run
-10.5% (2022–2024)
Net unit change
-7.0% (2022–2024)
Strong
Exit quality
Too little history
Strong
Transfer / churn
Too little history
Too few seasoned loans
SBA losses vs same-year loans
1.3× expected (21 of 87)
—
Distress
—
$30,000
Franchise fee
$35,000
$259K–$933K
Investment range
$227K–$855K
6%
Royalty
6%
Not disclosed
Earnings (Item 19)
Not disclosed

1-800-FLOWERS/1-800-FLOWERS.COM

FLOWERAMA

Choose different brands
Before you sign anythingfree · 30 min · no commission

A broker is usually paid by the franchisor to place you. I'm paid only by you, never by a franchisor you're considering — and the job is pressure-testing the numbers, including talking you out of a bad deal.

Don Drummond, CPA — Virginia #43775 · what I charge

Book a free 30-minute call →