FRANCHISE·WATCH·DESK

DAIRY QUEEN vs QUALITY INN

Side-by-side franchise health, sourced from each brand's FDD Item 20. Green marks the stronger figure.

DAIRY QUEEN
Proven & steady
QUALITY INN
Proven & steady
Verdict
3-yr units
+1.4%
Net unit growth
-3.2%
100
Exit quality
60
53
Transfer / churn
69
STABLE 23
Distress
STABLE 5
$25K
Franchise fee
$45K
$635K
Investment from
$332K