FRANCHISE·WATCH·DESK

SBA 7(a)/504 FOIA · FY1991–PRESENT · NEW JERSEY

Five Guys franchise in New Jersey: what the public record shows

Franchisees of Five Guys in New Jersey have taken 8 SBA loans since 1991 (average $943,250)— too few resolved loans in-state to publish a local failure rate (we require a resolved cohort, never extrapolate), so the brand's national rate of 2.2% is the better guide.

SBA loan outcomes · New Jerseyvs national

Loans in NJ

8

Resolved

5

Local charge-off

thin

National charge-off

2.2%

Source: SBA 7(a)/504 FOIA files (data.sba.gov), borrower state = NJ. Charge-off rate = charged-off ÷ (charged-off + paid-in-full); open loans excluded. A local rate is published only when the resolved cohort clears our floor of 30 loans.

Market density · New Jersey vs nationalTypical density

Businesses in this industry

18,596

statewide, all operators

Per 100k residents

195.7

national 179.9

Versus the country

+9%

denser

Every business in Five Guys's industry operating in New Jersey — franchised and independent — from the Census Bureau's County Business Patterns (2023), against 2024 population estimates. Counter-intuitively, density is not a warning: across 198 brand-state cells in our loan data, the densest quartile charges off at 5.6% versus 18.1% in the thinnest. A crowded market is usually proven demand; an empty one is often empty for a reason.

Labor cost · New Jersey vs nationalTypical wages

Avg weekly wage, this industry

$578

New Jersey, BLS QCEW 2025

National average

$537

same industry, all states

Versus the country

+8%

costlier to staff

What Five Guys's industry actually pays workers in New Jersey, from the Bureau of Labor Statistics' Quarterly Census of Employment and Wages (2025), employment-weighted across counties. This is a real cost signal independent of the FDD — a market can look demand-rich above and still carry a margin headwind here if local wages run hot for the sector.

Same-sector systems with SBA loan history in New Jersey12 systems
SystemLoans in NJLocal charge-offUnits in NJ
Dunkin Donuts/Baskin-Robbins Co-Brand2452.9%
Quiznos10725.3%
Rita'S Real Italian Water Ice627.5%
Domino's Pizza5612.8%
Burger King550.0%
Cold Stone Creamery4719.4%
Saladworks4236.1%
Manhattan Bagel3210.7%
Papa Johns3031.8%
RITA'S ICE-CUSTARD-HAPPINESS246.7%
Philly Soft Pretzel Factory2235.0%
Carvel Ice Cream1921.4%

Same sector, same state, same public records — how Five Guys compares to the systems a buyer in New Jersey would actually be choosing between. Local rates under 10 resolved loans are marked thin, not hidden.

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