SBA 7(a)/504 FOIA · FY1991–PRESENT · WISCONSIN
Realty Executives franchise in Wisconsin: what the public record shows
Franchisees of Realty Executives in Wisconsin have taken 6 SBA loans in the FY1991–present FOIA files (average $215,766). Fewer than 30 of them were approved through FY2020 and have resolved, so no local loss ratio is published. Realty Executives has too few seasoned resolved loans nationally for a national ratio. Its latest FDD Item 20 state table reports 11 franchised outlets in Wisconsin (fiscal 2025) — about 0.18 per 100k residents.
Loans in WI
6
Charged off (all years)
0 of 2
Loss ratio in WI
—
Loss ratio nationally
—
Source: SBA 7(a)/504 FOIA files (data.sba.gov), borrower state = WI. Loss ratio = charge-offs among loans approved through FY2020 ÷ the charge-offs expected if each had defaulted at the national rate for franchise loans approved the same year; 1.0× is the same. Only charged-off and paid-in-full loans count. A ratio is shown at 30+ such loans; “not clear” marks a ratio chance alone could produce. The all-years count mixes every era and is evidence, not a rate to compare. Borrowers are matched to the brand by name and SBA franchise code; some matches may be wrong or missing.
Businesses in this industry
2,060
statewide, all operators
Per 100k residents
34.6
national 47.9
Versus the country
-28%
thinner
Every business in Realty Executives's industry operating in Wisconsin — franchised and independent — from the Census Bureau's County Business Patterns (2023), against 2024 population estimates. Counter-intuitively, density is not a warning: across the brand-state cells in the loan data, denser markets have historically charged off less often than the thinnest (see the research page). A crowded market is usually proven demand; an empty one is often empty for a reason.
Avg weekly wage, this industry
$1,392
Wisconsin, BLS QCEW 2025
National average
$1,785
same industry, all states
Versus the country
-22%
cheaper to staff
What Realty Executives's industry actually pays workers in Wisconsin, from the Bureau of Labor Statistics' Quarterly Census of Employment and Wages (2025), employment-weighted across counties. This cost signal is independent of the FDD: a market can look demand-rich above and still carry a margin headwind here if local wages run hot for the sector.
| Fiscal year | Franchised | Company-owned |
|---|---|---|
| 2023 | 19 | — |
| 2024 | 15 | — |
| 2025 | 11 | — |
| System | Loans in WI | Charged off (all years) | Loss ratio in WI | Units in WI |
|---|---|---|---|---|
| Century 21 | 6 | 0 of 6 | — | — |
Other systems in Realty Executives's sector whose franchisees borrowed in Wisconsin. A loss ratio appears only where at least 30 loans approved through FY2020 have resolved; “—” means too few.

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