FRANCHISE·WATCH·DESK

FDD ITEM 20 · FISCAL 2023–2025

ASCEND COLLECTION HOTELS Item 20: outlets, closures & growth

In its latest FDD Item 20 (fiscal 2025), ASCEND COLLECTION HOTELS reported 184 franchised outlets at year end. 18 of 182 franchised outlets open at the start of the year left the system — an annualized exit rate of 9.9%— while 20 new outlets opened. Systemwide units moved +4.0% over 2023–2025.

Item 20 · outlet status by yearas filed
Status (FTC)202320242025
Outlets at start174177182
Opened172420
Transfers454
Terminations001
Non-renewals132
Reacquired by franchisor000
Ceased — other reasons131615
Outlets at end177182184
Net change+3+5+2
How the exit count is computedfiscal 2025

1 terminations + 2 non-renewals + 15 ceased (other) = 18 exits ÷ 182 at start = 9.9%

These are the three FTC Item 20 statuses in which a franchisee involuntarily or terminally leaves the system. Transfers (4) are resales, not exits; reacquisitions by the franchisor (0) are tracked separately. There is no official “failure rate” — this annualized exit rate is the disclosed, measurable floor.

Franchised outlets by state · fiscal 202545 states/territories
StateFranchisedCompany-owned
CA230
NY150
FL110
NH90
MA80
AZ70
NC70
OR70
TX70
VA70
WI70
MD50
ME50
MO50
MT50
NM50
SC50
MI40
TN40
GA30
IA30
IL30
NJ30
ID20
LA20
NV20
OH20
PA20
UT20
VT20
WA20
WV20
AR10
CO10
DC10
MN10
MS10
NE10
OK10
SD10
CT00
HI00
IN00
KS00
RI00
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