SBA 7(a)/504 FOIA · FY1991–PRESENT · WISCONSIN
Comfort/ Comfort Inn & Suites/ Comfort Suites franchise in Wisconsin: what the public record shows
Franchisees of Comfort/ Comfort Inn & Suites/ Comfort Suites in Wisconsin have taken 19 SBA loans since 1991 (average $1,654,005), and of the 16 loans whose story has ended, 6.3% were charged off — versus 10.4% for Comfort/ Comfort Inn & Suites/ Comfort Suites nationally and 14.8% across all rateable franchise brands.
Loans in WI
19
Resolved
16
Local charge-off
6.3%
National charge-off
10.4%
Source: SBA 7(a)/504 FOIA files (data.sba.gov), borrower state = WI. Charge-off rate = charged-off ÷ (charged-off + paid-in-full); open loans excluded. A local rate is published only when the resolved cohort clears our floor.
| System | Loans in WI | Local charge-off | Units in WI |
|---|---|---|---|
| Americinn | 40 | 15.4% | — |
| Super 8 Motel | 35 | 20.7% | — |
| Best Western Inn | 28 | 4.8% | — |
| Super 8 by Wyndhan / Super 8 | 23 | thin | — |
| Days Inn | 21 | 16.7% | — |
| Econo Lodge Motel | 20 | 0.0% | — |
| Quality Inn/Quality Suites, Hotel Or Resort | 19 | 0.0% | — |
| Holiday Inn Express/Holiday Inn Express & Suites | 15 | 0.0% | — |
| Choice Hotels International | 11 | 20.0% | — |
| Microtel Inn and Suites | 11 | thin | — |
| Motel 6 | 10 | thin | — |
| Country Inn and Suites by Radisson | 9 | thin | — |
Same sector, same state, same public records — how Comfort/ Comfort Inn & Suites/ Comfort Suites compares to the systems a buyer in Wisconsin would actually be choosing between. Local rates under 10 resolved loans are marked thin, not hidden.
A broker is paid by the franchisor to place you. An independent CPA is paid by you — and the job is pressure-testing Comfort/ Comfort Inn & Suites/ Comfort Suites's numbers, including talking you out of a bad deal.
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