FRANCHISE·WATCH·DESK

SBA 7(a)/504 FOIA · FY1991–PRESENT · CONNECTICUT

Gameday Men's Health franchise in Connecticut: what the public record shows

Franchisees of Gameday Men's Health in Connecticut have taken 5 SBA loans in the FY1991–present FOIA files (average $232,960). Fewer than 30 of them were approved through FY2020 and have resolved, so no local loss ratio is published. Gameday Men's Health has too few seasoned resolved loans nationally for a national ratio.

SBA loan outcomes · Connecticutvs same-year franchise loans

Loans in CT

5

Charged off (all years)

—

Loss ratio in CT

—

Loss ratio nationally

—

Source: SBA 7(a)/504 FOIA files (data.sba.gov), borrower state = CT. Loss ratio = charge-offs among loans approved through FY2020 ÷ the charge-offs expected if each had defaulted at the national rate for franchise loans approved the same year; 1.0× is the same. Only charged-off and paid-in-full loans count. A ratio is shown at 30+ such loans; “not clear” marks a ratio chance alone could produce. The all-years count mixes every era and is evidence, not a rate to compare. Borrowers are matched to the brand by name and SBA franchise code; some matches may be wrong or missing.

Market density · Connecticut vs nationalThin market

Businesses in this industry

274

statewide, all operators

Per 100k residents

7.5

national 11.6

Versus the country

-35%

thinner

Every business in Gameday Men's Health's industry operating in Connecticut — franchised and independent — from the Census Bureau's County Business Patterns (2023), against 2024 population estimates. Counter-intuitively, density is not a warning: across the brand-state cells in the loan data, denser markets have historically charged off less often than the thinnest (see the research page). A crowded market is usually proven demand; an empty one is often empty for a reason.

Labor cost · Connecticut vs nationalHigh wage pressure

Avg weekly wage, this industry

$1,163

Connecticut, BLS QCEW 2025

National average

$806

same industry, all states

Versus the country

+44%

costlier to staff

What Gameday Men's Health's industry actually pays workers in Connecticut, from the Bureau of Labor Statistics' Quarterly Census of Employment and Wages (2025), employment-weighted across counties. This cost signal is independent of the FDD: a market can look demand-rich above and still carry a margin headwind here if local wages run hot for the sector.

Same-sector systems with SBA loan history in Connecticut2 systems
SystemLoans in CTCharged off (all years)Loss ratio in CTUnits in CT
MASSAGE ENVY81 of 7—13
HEALTH MART50 of 4—44

Other systems in Gameday Men's Health's sector whose franchisees borrowed in Connecticut. A loss ratio appears only where at least 30 loans approved through FY2020 have resolved; “—” means too few.

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