FRANCHISE·WATCH·DESK

Verified — real FDD extraction

SBA-eligible · directory code S0819 since 2017

Honest-1

Other · independent · est. —

Honest-1 Auto Care is a full-service auto repair and maintenance chain emphasizing transparent pricing and eco-friendly practices. Shops handle oil changes, brakes, diagnostics, and general repairs. A franchisee operates a repair facility with technicians and service advisors.

Honest-1 net unit count declined -6.2% from 20212025 per its FDD Item 20.

New to franchising? Start here

A franchise is a business where you (the franchisee) pay a company (the franchisor) for the right to open and run a location using their brand and system — think a local Anytime Fitness or Taco John's owned by a small-business owner, not the corporation.

Before you can buy in, U.S. law requires the franchisor to give you a Franchise Disclosure Document (FDD) — a long legal filing covering its fees, finances, and history. The numbers on this page come straight from that document:

  • Franchise fee — the one-time cost to buy in.
  • Royalty — the ongoing cut of your sales you pay the franchisor.
  • Item 20 — how many locations opened and closed, the basis for our verdict (from Proven & strong down to Distressed — or Too new to judge).

The verdict

Showing strain

Distress

0
STABLE

The disclosed record shows weakness — shrinking units, elevated exits, or churn — worth reading closely before going further.

Exit rate · latest year

1.7%

fiscal 2025, per Item 20

Cost to open

$285K–$1.3M

Item 7 total investment range

SBA loan defaults

14.3%

vs 14.8% avg across rated brands

Behind the verdict

the record, factor by factor · Item 20

hi-1.0.0
Net unit growth35%

3-yr trend · Item 20 Table 1

Weak
Exit quality25%

terminations + ceased-ops vs. all exits · Table 3

Weak
Transfer / churn15%

transfers vs. base · Table 3

Strong
Promise-keeping10%

actual vs. projected openings · Table 5

Not Disc.
Transparency15%

Item 19 disclosure + completeness

Strong

Systemwide units

2021–2025

-6.2%
652021642022642023622024612025

Survival record

FDD Item 20 · outlet status by year

In fiscal 2025, 1 of 59 franchised outlets left the system — a 1.7% annualized exit rate. Not every exit is a failure — but this is the measurable floor.

Show the outlet tables
Status (FTC)20212022202320242025
Outlets at start6665646462
Opened01000
Transfers00010
Terminations00001
Non-renewals00000
Reacquired by franchisor00000
Ceased — other reasons12120
Outlets at end6564646261
Net change-1-10-2-1

The lender's view

SBA 7(a)/504 loan performance · FY1991–present

Banks have made 85 SBA-backed loans to Honest-1 franchisees since 2004. Of the 56 that have resolved, 14.3% were charged off (defaulted) rather than paid in full, versus 14.8% across 576 rated brands.

Charge-off rate

14.3%

8 of 56 resolved defaulted

Loss given default

79.2%

avg. charged-off $ ÷ approved $

Expected loss

11.3%

default rate × loss severity

Avg. loan · FY2020+

$400,437

what recent franchisees borrowed

Median time to default

48 mo

approval → charge-off, defaulted loans

Lenders · FY21+ vs FY16–20

3 vs 19

distinct banks — pulling back

Charge-off rate by loan approval year (%)

0'12029'16083'18

SOURCE: SBA 7(a)/504 FOIA LOAN DATA (DATA.SBA.GOV), FY1991–PRESENT · MATCHED TO HONEST-1 BY FRANCHISE NAME · RESOLVED = CHARGED-OFF + PAID-IN-FULL

The owner's side of the deal

FDD × federal loan record

Manageable debt load

A typical Honest-1 buyer since 2020 borrowed $400K through SBA — about $53K a year in debt service. Against the brand's own disclosed median unit revenue of $1.3M, that is 4.2% of every dollar the store takes in — before rent, payroll, food, or royalty.

Who finances it

Stearns Bank National Association

19.4% of this brand's loans

That lender charges off 11.6% of its loans to other franchise brands, vs 14.8% nationally.

Who buys it

63.5%

first-time franchise owners

The rest already owned at least one other franchise. Across the corpus, brands bought mostly by repeat operators charge off at roughly 10% versus 17% for brands sold mostly to newcomers.

Does experience help here?

+6.7pp

multi-unit vs single-unit owners

Owners of multiple units default at 20.0%; single-unit owners at 13.3%.

Computed from 85 SBA 7(a)/504 loans to Honest-1 franchisees joined to the brand's own FDD. Debt service assumes level amortization at the average disclosed term and rate. A lender's rate excludes its loans to this brand, so it reads the lender, not the brand.

What it costs — and what it drags

FDD Items 5–7 · fees, investment, royalty

Buying in means a $75K franchise fee (Item 5) and a total investment of $285K–$1.3M (Item 7). The franchisor publishes an earnings claim (Item 19) — read its methodology closely.

To open (Item 7)

$285K–$1.3M

all-in investment range

Franchise fee (Item 5)

$75K

upfront, one-time

Royalty (Item 6)

6%

of sales, ongoing

If a unit does this in annual sales…$1M/yr

Your figure — cross-check against this brand's Item 19 and current-owner validation.

Royalty you'd pay / yr

$60K

6% of sales, before profit

Over a 10-yr term

$600K

royalties alone, excl. ad fund

This is not profit. It's the only money the FDD actually pins down — what you put in, and the royalty you owe on every dollar of sales. Your real take-home depends on labor, rent, food cost, and ramp-to-breakeven, none of which any FDD discloses.

Build a real pro-forma for Honest-1 with an independent CPA

Labor record

US Dept. of Labor enforcement · franchisee-level · FY2005–present

Federal investigators have concluded 3 wage cases against operators of this system, recovering $20K in back wages for 8 workers. These cases name franchisee-owned locations, not the franchisor itself.

Concluded cases

3

Back wages owed

$20K

Employees affected

8

Since 2020

0

Read this carefully. The employers in these cases are individual Honest-1 franchisees — separately owned businesses operating under the brand name — not Honest-1 itself. The franchisor is not the respondent and in most cases is not a party. What the record shows is how this system's operators run their payrolls, which is worth knowing before you become one of them. Counts rise with system size and with age: a 20-year-old, 10,000-unit system will out-count a young one regardless of conduct. Source: DOL Wage and Hour Division concluded compliance actions, FY2005–present, most recent finding 2018.

Modeled risk

FDD Risk Score · modeled from the public record

Moderate

Modeled from the public record, this brand sits mid-pack: riskier than 40% of systems we score.

Risk percentile

40 / 100

Measured

Modeled SBA charge-off

11.3%

Observed SBA charge-off

14.3%

Top drivers: Share financed by high-loss lenders (lowers) · System size (log units) (raises) · Investment ceiling (log) (lowers) · Item 20 exit rate (lowers). 50+ resolved loans and complete disclosure data — the score is checkable against the brand's observed rate. A linear scorecard built from this brand's own disclosure figures plus the federal loan record behind its franchisees; full spec and cross-validated accuracy on the methodology page. A score is context, not a verdict.

Distress signals

news-sourced · bankruptcies, closures, lawsuits

No recent closures, bankruptcies, or major lawsuits found in the news for Honest-1. That's a good sign — but it reflects news coverage, not a guarantee.

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Honest-1 franchise questions, answered from the filings

What percentage of Honest-1 franchises closed last year?

In Honest-1's latest FDD Item 20 (fiscal 2025), 1 of 59 franchised outlets left the system — an annualized exit rate of 1.7%. That counts terminations, non-renewals, and "ceased operations — other reasons." There is no official failure rate, and not every exit is a failure, but this is the measurable floor.

How much does a Honest-1 franchise cost?

Per Honest-1's 2026 FDD, buying in requires an initial franchise fee of $75K (Item 5) and a total initial investment of $285K–$1.3M (Item 7).

What royalty does Honest-1 charge?

Honest-1 charges an ongoing royalty of 6.0% of gross sales, per Item 6 of its 2026 FDD.

Does Honest-1 disclose earnings (Item 19)?

Yes — Honest-1 makes a financial performance representation in Item 19 of its 2026 FDD, reporting a median unit volume of $1.3M. Read it closely: franchisors choose which units and which metrics to include.

How often do SBA loans for Honest-1 franchises default?

Across 85 SBA-backed loans to Honest-1 franchisees since 2004, 8 of the 56 that have resolved were charged off — a 14.3% default rate, versus about 14.8% across all rated franchise brands. This is the lender's-eye view of franchisee failure, drawn from public SBA 7(a)/504 FOIA data and independent of the franchisor's own disclosures.

Is Honest-1 a good franchise to buy? Health score, exit rate & costs (2026) · Franchise Watch Desk