FDD ITEM 20 · FISCAL 2021–2023
Moms on the Run Item 20: outlets, exits & growth
In its latest FDD Item 20 (fiscal 2023, from the 2024 FDD · 1+ year old), Moms on the Run reported 25 franchised outlets at year end. 7 of 36 franchised outlets open at the start of the year left the system (exit rate 19.4%, fiscal 2023), while 1 new outlets opened. Systemwide units moved -16.3% over 2021–2023.
| Status (FTC) | 2021 | 2022 | 2023 |
|---|---|---|---|
| Outlets at start | 50 | 49 | 48 |
| Opened | 1 | 2 | 1 |
| Transfers | 4 | 0 | 0 |
| Terminations | 0 | 2 | 5 |
| Non-renewals | 0 | 0 | 1 |
| Reacquired by franchisor | 4 | 3 | 5 |
| Ceased — other reasons | 2 | 0 | 1 |
| Outlets at end | 49 | 48 | 41 |
| Net change | -1 | -1 | -7 |
5 terminations + 1 non-renewals + 1 ceased (other) = 7 exits ÷ 36 at start = 19.4%
These are the three FTC Item 20 statuses in which a franchised outlet left the system — including voluntary non-renewals and outlets that ceased for other reasons, which can include sales or absorption into another franchise. Transfers (0) are resales, not exits; reacquisitions by the franchisor (5) are tracked separately. There is no official “failure rate”, and not every exit is a closure or a failure; Item 20 does not say why any outlet left. On a small starting base, a single exit moves this rate sharply.
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