ITEMS 5–7 · 2020 FDD · 5+ YEARS OLD
How much is a Natural Awakenings franchise?
Per Natural Awakenings's 2020 FDD, the initial franchise fee is $49,500 (Item 5) and the total initial investment runs $63K–$121K (Item 7); once open, you pay an ongoing royalty of 7.0% of gross sales (Item 6). This is the most recent filing tracked here (2020 FDD · 5+ years old); fees have likely changed, so ask the franchisor for the current FDD.
$49,500
one-time, to buy in
7.0%
of gross sales, ongoing
$63K–$121K
franchisor's own estimate
| Cost line | Natural Awakenings | Sector median |
|---|---|---|
| Initial franchise fee ITEM 5 | $49,500 | $47,500 |
| Ongoing royalty ITEM 6 | 7.0% | 7.3% |
| Total initial investment ITEM 7 | $63K–$121K | $78K–$131K |
MEDIANS: LATEST FDD FILINGS (≤24 MONTHS OLD) OF 58 BUSINESS SERVICES SYSTEMS · FULL BUSINESS SERVICES BENCHMARK →
The buy-in is the smaller number. The larger one is the drag: 7.0% of every sale leaves before rent, labor, or your salary — so breakeven depends on volume you cannot know from the FDD, and this brand publishes no Item 19 earnings data to anchor it.
To open (Item 7)
$63K–$121K
all-in investment range
Franchise fee (Item 5)
$49,500
upfront, one-time
Royalty (Item 6)
7%
of sales, ongoing
Starts at a placeholder of $500K — a round figure for the sector, not from Natural Awakenings’ filings. This brand's FDD makes no Item 19 earnings claim; set your own figure and check it with current and former owners.
Royalty you'd pay / yr
$35K
7% of sales, before profit
Over a 10-yr term
$350K
royalties alone, excl. ad fund
This estimate is computed by software from the brand's public filings and any inputs you enter. No CPA prepared it for you and no assurance is provided on it. Actual results will differ, and the differences may be material.
This is not profit. It covers what the FDD fixes: what you put in, and the royalty you owe on sales. Your take-home depends on labor, rent, supplies, and the months to breakeven, none of which the FDD fixes for your unit (some Item 19s include cost data — read it).
Build a real pro-forma for Natural Awakenings with a buyer-paid CPANatural Awakenings cost questions, answered from the filing
How much is a Natural Awakenings franchise?
Per Natural Awakenings's 2020 FDD, opening a franchise requires an initial franchise fee of $49,500 (Item 5) and a total initial investment of $63K–$121K (Item 7). Item 7 is the franchisor's own estimate — treat the low end as a floor, not a budget.
What royalty does Natural Awakenings charge?
Natural Awakenings charges an ongoing royalty of 7.0% of gross sales, per Item 6 of its 2020 FDD. The median across 58 business services systems tracked here is 7.3%.
Does Natural Awakenings tell you what franchisees earn?
No — Natural Awakenings's 2020 FDD makes no Item 19 earnings claim, so any revenue figure you hear comes from sales conversations, not disclosure documents. Validate with current and former franchisees.
The Natural Awakenings validation checklist
questions built from this brand's own filings · read them all on the profile
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