FRANCHISE·WATCH·DESK

Verified — real FDD extraction

Not found in the SBA Franchise Directory under this name — though SBA loans to its franchisees exist; verify eligibility with your lender

THE ALTERNATIVE BOARD

Other · independent · est. —

The Alternative Board is a business advisory franchise that organizes peer advisory boards and coaching for owners of small and mid-sized companies. A franchisee facilitates monthly board meetings and one-on-one coaching sessions with local business-owner members, typically working from a home office.

THE ALTERNATIVE BOARD net unit count declined -11.7% from 20182025 per its FDD Item 20.

New to franchising? Start here

A franchise is a business where you (the franchisee) pay a company (the franchisor) for the right to open and run a location using their brand and system — think a local Anytime Fitness or Taco John's owned by a small-business owner, not the corporation.

Before you can buy in, U.S. law requires the franchisor to give you a Franchise Disclosure Document (FDD) — a long legal filing covering its fees, finances, and history. The numbers on this page come straight from that document:

  • Franchise fee — the one-time cost to buy in.
  • Royalty — the ongoing cut of your sales you pay the franchisor.
  • Item 20 — how many locations opened and closed, the basis for our verdict (from Proven & strong down to Distressed — or Too new to judge).

The verdict

Proven & steady

Distress

0
STABLE

A real track record with an unremarkable region of the ledger: neither the growth nor the exits stand out, for better or worse. The main concern in the record: the system is shrinking.

Exit rate · latest year

17.7%

fiscal 2025, per Item 20

Cost to open

$77K–$95K

Item 7 total investment range

SBA loan defaults

30.0%

10 loans resolved — directional only

Behind the verdict

the record, factor by factor · Item 20

hi-1.0.0
Net unit growth35%

3-yr trend · Item 20 Table 1

Weak
Exit quality25%

terminations + ceased-ops vs. all exits · Table 3

Weak
Transfer / churn15%

transfers vs. base · Table 3

Strong
Promise-keeping10%

actual vs. projected openings · Table 5

Strong
Transparency15%

Item 19 disclosure + completeness

Strong

Systemwide units

2023–2025

-11.7%
14820181402019140202011120231042024982025NO FILING

Survival record

FDD Item 20 · outlet status by year

In fiscal 2025, 17 of 96 franchised outlets left the system — a 17.7% annualized exit rate. Not every exit is a failure — but this is the measurable floor.

Show the outlet tables
Status (FTC)201820192020202320242025
Outlets at start148148140126111104
Opened1016208711
Transfers165202
Terminations022110
Non-renewals100055
Reacquired by franchisor000012
Ceased — other reasons9201520412
Outlets at end14814014011110498
Net change0-80-15-7-6

The lender's view

SBA 7(a)/504 loan performance · FY1991–present

Banks have made 13 SBA-backed loans to THE ALTERNATIVE BOARD franchisees since 2006. Only 10 have resolved so far — too thin for a reliable default rate, but 3 of them charged off.

Charge-off rate

10 resolved · too thin to rate

Loss given default

avg. charged-off $ ÷ approved $

Expected loss

default rate × loss severity

Avg. loan · FY2020+

$111,100

what recent franchisees borrowed

Median time to default

45 mo

approval → charge-off, defaulted loans

Lenders · FY21+ vs FY16–20

3 vs 5

distinct banks still lending

Charge-off rate by loan approval year (%)

SOURCE: SBA 7(a)/504 FOIA LOAN DATA (DATA.SBA.GOV), FY1991–PRESENT · MATCHED TO THE ALTERNATIVE BOARD BY FRANCHISE NAME · RESOLVED = CHARGED-OFF + PAID-IN-FULL

What it costs — and what it drags

FDD Items 5–7 · fees, investment, royalty

Buying in means a $44K franchise fee (Item 5) and a total investment of $77K–$95K (Item 7). The franchisor publishes an earnings claim (Item 19) — read its methodology closely.

To open (Item 7)

$77K–$95K

all-in investment range

Franchise fee (Item 5)

$44K

upfront, one-time

Royalty (Item 6)

20%

of sales, ongoing

If a unit does this in annual sales…$1M/yr

Your figure — cross-check against this brand's Item 19 and current-owner validation.

Royalty you'd pay / yr

$200K

20% of sales, before profit

Over a 10-yr term

$2M

royalties alone, excl. ad fund

This is not profit. It's the only money the FDD actually pins down — what you put in, and the royalty you owe on every dollar of sales. Your real take-home depends on labor, rent, food cost, and ramp-to-breakeven, none of which any FDD discloses.

Build a real pro-forma for THE ALTERNATIVE BOARD with an independent CPA

Modeled risk

FDD Risk Score · modeled from the public record

Elevated

The public record puts this brand toward the riskier end of the systems we score — but the evidence is thin, so treat it as a range, not a number.

Risk percentile (range)

66–90 / 100

Directional

Modeled SBA charge-off

17.2%

Observed SBA charge-off

30.0%

Top drivers: Investment ceiling (log) (raises) · Item 20 exit rate (raises) · System size (log units) (raises) · Royalty rate (lowers). Thin loan history — treat this as a range, not a number. A linear scorecard built from this brand's own disclosure figures plus the federal loan record behind its franchisees; full spec and cross-validated accuracy on the methodology page. A score is context, not a verdict.

Distress signals

news-sourced · bankruptcies, closures, lawsuits

No recent closures, bankruptcies, or major lawsuits found in the news for THE ALTERNATIVE BOARD. That's a good sign — but it reflects news coverage, not a guarantee.

Before you sign anythingfree · 30 min · no commission

A broker is paid by the franchisor to place you. An independent CPA is paid by you — and the job is pressure-testing THE ALTERNATIVE BOARD's numbers, including talking you out of a bad deal.

Talk to an independent CPA before you buy →

THE ALTERNATIVE BOARD franchise questions, answered from the filings

What percentage of THE ALTERNATIVE BOARD franchises closed last year?

In THE ALTERNATIVE BOARD's latest FDD Item 20 (fiscal 2025), 17 of 96 franchised outlets left the system — an annualized exit rate of 17.7%. That counts terminations, non-renewals, and "ceased operations — other reasons." There is no official failure rate, and not every exit is a failure, but this is the measurable floor.

How much does a THE ALTERNATIVE BOARD franchise cost?

Per THE ALTERNATIVE BOARD's 2026 FDD, buying in requires an initial franchise fee of $44K (Item 5) and a total initial investment of $77K–$95K (Item 7).

What royalty does THE ALTERNATIVE BOARD charge?

THE ALTERNATIVE BOARD charges an ongoing royalty of 20.0% of gross sales, per Item 6 of its 2026 FDD.

Does THE ALTERNATIVE BOARD disclose earnings (Item 19)?

Yes — THE ALTERNATIVE BOARD makes a financial performance representation in Item 19 of its 2026 FDD. Read it closely: franchisors choose which units and which metrics to include.

Is THE ALTERNATIVE BOARD a good franchise to buy? Health score, exit rate & costs (2026) · Franchise Watch Desk