FRANCHISE·WATCH·DESK

INDUSTRY BENCHMARK · 18 SYSTEMS · FISCAL 2023–2025

Are automotive franchises a good investment?

Across 18 automotive franchise systems (5,079 franchised units), franchisees exited at an annualized rate of 5.6% in their latest FDD Item 20 filings, while new outlets opened at 6.8%. The median buy-in: a $45K franchise fee, 6.0% royalty, and a total investment of $228K–$1.1M.

People search for a “automotive franchise failure rate,” but no such official number exists. What franchisors must disclose — in the Item 20 outlet tables of the FDD — is how many franchised outlets were terminated, not renewed, or “ceased operations — other reasons” each year. That annualized exit rate is the honest, measurable proxy: it slightly overstates failure (some exits are retirements or sales) and slightly understates distress (struggling units often sell before they close), but unlike survey numbers it comes from legally mandated disclosures.

Exit rate · annualized

5.6%

283 exits / 5,023 units at start

Opening rate · annualized

6.8%

340 outlets opened

Systems tracked

18

verified FDD extractions

Franchised units

5,079

at latest fiscal year end

Median franchise fee

$45K

FDD Item 5

Median royalty

6.0%

FDD Item 6

Median investment

$228K–$1.1M

FDD Item 7

Item 19 disclosure

9/18

systems disclosing an FPR

SOURCE: FDD ITEM 20 OUTLET TABLES FILED WITH STATE REGULATORS (MINNESOTA CARDS) · 18 SYSTEMS · 18 FILINGS · FISCAL 2023–2025

Best & worst automotive systems · by verdictFULL RANKING →
SignalBrandVerdict
STRONGESTTake 5Proven & strong
STRONGESTJIFFY LUBEProven & strong
STRONGESTFix AutoProven & strong
WEAKESTDealer SpecialtiesToo new to judge
WEAKESTProColor CollisionToo new to judge
WEAKESTBlack Optix TintToo new to judge

VERDICTS SOURCED FROM EACH BRAND'S OWN FDD ITEM 20 FILING · METHODOLOGY

Automotive franchise questions, answered from the filings

What percentage of automotive franchises fail?

There is no official failure rate, but FDD Item 20 filings show the honest proxy: across 18 automotive franchise systems, 283 franchised outlets left their systems (terminations, non-renewals, and "ceased operations — other") out of 5,023 open at the start of the year — an annualized exit rate of 5.6% in fiscal 2023–2025. Not every exit is a failure (some are retirements or sales), but it is the measurable floor.

How much does a automotive franchise cost?

Across the latest FDD filings of 18 automotive systems, the median initial franchise fee is $45K (Item 5) and the median total investment range is $228K–$1.1M (Item 7).

What royalty do automotive franchises charge?

The median ongoing royalty across 18 automotive franchise systems is 6.0% of gross sales, per Item 6 of their latest FDD filings.

Are automotive franchises growing or shrinking?

In the latest Item 20 filings, automotive systems opened new franchised outlets at an annualized rate of 6.8% while franchisees exited at 5.6%. Openings currently outpace exits in this industry.

What is the healthiest automotive franchise?

By the Watch Desk verdict system (computed from FDD Item 20 with an evidence gate), the strongest verified automotive system tracked is Take 5.

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