FDD ITEM 20 · FISCAL 2022–2024
FLOWERAMA Item 20: outlets, closures & growth
In its latest FDD Item 20 (fiscal 2024), FLOWERAMA reported 32 franchised outlets at year end. 4 of 36 franchised outlets open at the start of the year left the system — an annualized exit rate of 11.1%— while 0 new outlets opened. Systemwide units moved -7.0% over 2022–2024.
| Status (FTC) | 2022 | 2023 | 2024 |
|---|---|---|---|
| Outlets at start | 44 | 43 | 44 |
| Opened | 0 | 1 | 0 |
| Transfers | 1 | 1 | 0 |
| Terminations | 0 | 0 | 3 |
| Non-renewals | 0 | 0 | 0 |
| Reacquired by franchisor | 0 | 0 | 0 |
| Ceased — other reasons | 1 | 0 | 1 |
| Outlets at end | 43 | 44 | 40 |
| Net change | -1 | +1 | -4 |
3 terminations + 0 non-renewals + 1 ceased (other) = 4 exits ÷ 36 at start = 11.1%
These are the three FTC Item 20 statuses in which a franchisee involuntarily or terminally leaves the system. Transfers (0) are resales, not exits; reacquisitions by the franchisor (0) are tracked separately. There is no official “failure rate” — this annualized exit rate is the disclosed, measurable floor.
The FLOWERAMA validation checklist
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