FRANCHISE·WATCH·DESK

FDD ITEM 20 · FISCAL 2022–2024

FLOWERAMA Item 20: outlets, closures & growth

In its latest FDD Item 20 (fiscal 2024), FLOWERAMA reported 32 franchised outlets at year end. 4 of 36 franchised outlets open at the start of the year left the system — an annualized exit rate of 11.1%— while 0 new outlets opened. Systemwide units moved -7.0% over 2022–2024.

Item 20 · outlet status by yearas filed
Status (FTC)202220232024
Outlets at start444344
Opened010
Transfers110
Terminations003
Non-renewals000
Reacquired by franchisor000
Ceased — other reasons101
Outlets at end434440
Net change-1+1-4
How the exit count is computedfiscal 2024

3 terminations + 0 non-renewals + 1 ceased (other) = 4 exits ÷ 36 at start = 11.1%

These are the three FTC Item 20 statuses in which a franchisee involuntarily or terminally leaves the system. Transfers (0) are resales, not exits; reacquisitions by the franchisor (0) are tracked separately. There is no official “failure rate” — this annualized exit rate is the disclosed, measurable floor.

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