FRANCHISE·WATCH·DESK

SBA 7(a)/504 FOIA · FY1991–PRESENT · VIRGINIA

Gameday Men's Health franchise in Virginia: what the public record shows

Franchisees of Gameday Men's Health in Virginia have taken 7 SBA loans in the FY1991–present FOIA files (average $293,500). Fewer than 30 of them were approved through FY2020 and have resolved, so no local loss ratio is published. Gameday Men's Health has too few seasoned resolved loans nationally for a national ratio.

SBA loan outcomes · Virginiavs same-year franchise loans

Loans in VA

7

Charged off (all years)

—

Loss ratio in VA

—

Loss ratio nationally

—

Source: SBA 7(a)/504 FOIA files (data.sba.gov), borrower state = VA. Loss ratio = charge-offs among loans approved through FY2020 ÷ the charge-offs expected if each had defaulted at the national rate for franchise loans approved the same year; 1.0× is the same. Only charged-off and paid-in-full loans count. A ratio is shown at 30+ such loans; “not clear” marks a ratio chance alone could produce. The all-years count mixes every era and is evidence, not a rate to compare. Borrowers are matched to the brand by name and SBA franchise code; some matches may be wrong or missing.

Market density · Virginia vs nationalDense market

Businesses in this industry

1,432

statewide, all operators

Per 100k residents

16.3

national 11.6

Versus the country

+41%

denser

Every business in Gameday Men's Health's industry operating in Virginia — franchised and independent — from the Census Bureau's County Business Patterns (2023), against 2024 population estimates. Counter-intuitively, density is not a warning: across the brand-state cells in the loan data, denser markets have historically charged off less often than the thinnest (see the research page). A crowded market is usually proven demand; an empty one is often empty for a reason.

Labor cost · Virginia vs nationalTypical wages

Avg weekly wage, this industry

$779

Virginia, BLS QCEW 2025

National average

$806

same industry, all states

Versus the country

-3%

cheaper to staff

What Gameday Men's Health's industry actually pays workers in Virginia, from the Bureau of Labor Statistics' Quarterly Census of Employment and Wages (2025), employment-weighted across counties. This cost signal is independent of the FDD: a market can look demand-rich above and still carry a margin headwind here if local wages run hot for the sector.

Same-sector systems with SBA loan history in Virginia5 systems
SystemLoans in VACharged off (all years)Loss ratio in VAUnits in VA
MASSAGE ENVY141 of 10—37
Medicap Pharmacy110 of 10——
AFC/AMERICAN FAMILY CARE90 of 1—10
The Joint...the chiropractic place90 of 4—7
ELLIE MENTAL HEALTH5———

Other systems in Gameday Men's Health's sector whose franchisees borrowed in Virginia. A loss ratio appears only where at least 30 loans approved through FY2020 have resolved; “—” means too few.

Before you sign anythingfree · 30 min · no commission

A broker is usually paid by the franchisor to place you. I'm paid only by you, never by a franchisor you're considering — and the job is pressure-testing Gameday Men's Health’s numbers, including talking you out of a bad deal.

Don Drummond, CPA — Virginia #43775 · what I charge

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