FRANCHISE·WATCH·DESK

SBA 7(a)/504 FOIA · FY1991–PRESENT · TEXAS

MERLE NORMAN COSMETICS franchise in Texas: what the public record shows

Franchisees of MERLE NORMAN COSMETICS in Texas have taken 35 SBA loans in the FY1991–present FOIA files (average $68,711). Those approved through FY2020 defaulted at a rate not clearly different from franchise loans made in the same years nationally: 8 charge-offs among 32 resolved loans, where about 6.5 would be expected (1.2×). MERLE NORMAN COSMETICS's national ratio is 1.0× (not clearly different from 1.0×). Its latest FDD Item 20 state table reports 108 franchised outlets in Texas (fiscal 2025) — about 0.35 per 100k residents.

SBA loan outcomes · Texasvs same-year franchise loans

Loans in TX

35

Charged off (all years)

8 of 32

Loss ratio in TX (not clear)

1.2×

Loss ratio nationally (not clear)

1.0×

Source: SBA 7(a)/504 FOIA files (data.sba.gov), borrower state = TX. Loss ratio = charge-offs among loans approved through FY2020 ÷ the charge-offs expected if each had defaulted at the national rate for franchise loans approved the same year; 1.0× is the same. Only charged-off and paid-in-full loans count. A ratio is shown at 30+ such loans; “not clear” marks a ratio chance alone could produce. The all-years count mixes every era and is evidence, not a rate to compare. Borrowers are matched to the brand by name and SBA franchise code; some matches may be wrong or missing.

Market density · Texas vs nationalThin market

Businesses in this industry

6,224

statewide, all operators

Per 100k residents

19.9

national 26.6

Versus the country

-25%

thinner

Every business in MERLE NORMAN COSMETICS's industry operating in Texas — franchised and independent — from the Census Bureau's County Business Patterns (2023), against 2024 population estimates. Counter-intuitively, density is not a warning: across the brand-state cells in the loan data, denser markets have historically charged off less often than the thinnest (see the research page). A crowded market is usually proven demand; an empty one is often empty for a reason.

Labor cost · Texas vs nationalTypical wages

Avg weekly wage, this industry

$743

Texas, BLS QCEW 2025

National average

$698

same industry, all states

Versus the country

+6%

costlier to staff

What MERLE NORMAN COSMETICS's industry actually pays workers in Texas, from the Bureau of Labor Statistics' Quarterly Census of Employment and Wages (2025), employment-weighted across counties. This cost signal is independent of the FDD: a market can look demand-rich above and still carry a margin headwind here if local wages run hot for the sector.

Franchised outlets in Texas · FDD Item 20-13 over the disclosed window
Fiscal yearFranchisedCompany-owned
20231210
20241160
20251080
Same-sector systems with SBA loan history in Texas12 systems
SystemLoans in TXCharged off (all years)Loss ratio in TXUnits in TX
Sport Clips1543 of 1360.1×204
GREAT CLIPS979 of 840.7×NOT CLEAR—
Mary Kay Cosmetics6924 of 562.9×—
Fantastic Sams659 of 570.8×NOT CLEAR—
European Wax Center580 of 500×—
Amazing Lash Studio532 of 320.6×NOT CLEAR81
SUPERCUTS452 of 340.5×NOT CLEAR196
Planet Beach4215 of 352.0×—
The Lash Lounge221 of 7——
Deka Lash214 of 11——
GLO Tanning200 of 5—25
WAXING THE CITY161 of 7——

Other systems in MERLE NORMAN COSMETICS's sector whose franchisees borrowed in Texas. A loss ratio appears only where at least 30 loans approved through FY2020 have resolved; “—” means too few.

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