FRANCHISE·WATCH·DESK

From the filed FDD — automated extraction, check the source

2017 FDD · 8+ years old — too old to rate

SBA-eligible · directory code S1518 since 2017

SafeSplash Swim School OR Swimtastic Swim School

Swim schools · parent company: not identified

SafeSplash and Swimtastic are swim school brands offering swimming lessons for children and adults, from beginner water safety through stroke development. A franchisee operates a swim facility, either a dedicated pool build-out or leased pool space, employing instructors and selling lesson programs to families.

SafeSplash Swim School OR Swimtastic Swim School went from 24 → 123 units over 2014–2016 — too small a starting base for a meaningful percentage per its FDD Item 20.

New to franchising? Start here

A franchise is a business where you (the franchisee) pay a company (the franchisor) for the right to open and run a location using their brand and system — think a local Anytime Fitness or Taco John's owned by a small-business owner, not the corporation.

Before you can buy in, U.S. law requires the franchisor to give you a Franchise Disclosure Document (FDD) — a long legal filing covering its fees, finances, and history. Most numbers on this page come from that document; others come from federal SBA loan records and labor and census data, each labelled with its source:

  • Franchise fee — the one-time cost to buy in.
  • Royalty — the ongoing cut of your sales you pay the franchisor.
  • Item 20 — how many locations opened, transferred and left the system, the main basis for our verdict, which rates how strong the disclosed record is, or says when the system is too new, the filing too old, or the disclosure too thin to judge.

Our rating · opinion

Filing too old to rate

The newest FDD we hold for this brand is from 2017, more than two years old. Franchise systems change a lot in that time, so we don't rate it until we have a current filing.

Exit rate · fiscal 2016

8.5%

vs 2.5% median across 25 comparable systems (education & children)

Cost to open

$396K–$866K

Item 7 total investment range

SBA loan losses

Too few to rate

15 seasoned resolved loans; 30 needed

Market density · Ohio

Typical density

5% thinner than the national average

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Data as of 2026-10-29. Figures come from SafeSplash Swim School OR Swimtastic Swim School's public FDD filings (latest: MN 2017, extracted 2026-07-23) and SBA FOIA loan records (through FY2026), extracted by us and possibly containing errors. The rating is our opinion, not investment, legal, or tax advice. Franchisor or owner and see something wrong? Report a correction — we review every request.

What each source says

FDD record · SBA loans · model · auditor

Our answer: Filing too old to rate

We don't rate on an FDD more than two years old; the loan record and model are shown as context until a current filing arrives.

FDD record · Item 20

Filing too old

Latest FDD we hold is from 2017.

SBA loans · vs same-year loans

Too few seasoned loans

15 resolved loans approved by FY2020; 30 needed.

Modeled risk

Elevated

Directional only — too few seasoned loans to check it.

Auditor opinion · Item 21

Clean opinion

Unqualified audit, 2017 FDD. Says nothing about franchisee results.

Behind the verdict

the record, factor by factor · Item 20

hi-1.0.0
Net unit growth41%

latest consecutive years · Item 20 Table 1

Strong
Exit quality29%

terminations + ceased-ops vs. all exits · Table 3

Weak
Transfer / churn18%

transfers vs. base · Table 3

Strong
Promise-keeping12%

actual vs. projected openings · Table 5

Strong
Transparencynot in verdict

Item 19 disclosure + completeness · shown, not counted in the verdict

Strong

Systemwide units

2014–2016

24 → 123 units
2420148120151232016

Survival record

FDD Item 20 · outlet status by year

In fiscal 2016, 5 of 59 franchised outlets left the system — an exit rate of 8.5% (fiscal 2016), vs a 2.5% median across 25 comparable systems (education & children). An exit is not a failure: this counts terminations, non-renewals and "ceased — other reasons" as reported, and excludes transfers to new owners.

Show the outlet tables ↓
Status (FTC)201420152016
Outlets at start242481
Opened64550
Transfers002
Terminations000
Non-renewals000
Reacquired by franchisor002
Ceased — other reasons085
Outlets at end2481123
Net change0+57+42

The franchisor's own finances

FDD ITEM 21 · AUDITED STATEMENTS · 2017 FDD

Full read →

Richey, May & Co. (Englewood, Colorado) — FY2016; prior-year FY2015/FY2014 statements audited by Green Accounting Solutions, PC (Peyton, Colorado) gave an unmodified (clean) opinion on the statements in the 2017 FDD; revenue fell 2% from FY2015 to FY2016 and it reported a net loss in FY2016.

This is the company selling the franchise, not any franchisee. A clean opinion means the statements are fairly presented — not that the business is healthy.

Audit opinion

Unmodified (clean) opinion

Richey, May & Co. (Englewood, Colorado) — FY2016; prior-year FY2015/FY2014 statements audited by Green Accounting Solutions, PC (Peyton, Colorado)

Revenue · FY2016

$621K

extracted · not cross-checked

Net income · FY2016

−$94K

extracted · not cross-checked

Where FY2016 revenue came from

85% royalties

initial-fee share not extracted

Show the statement figures ↓
Fiscal yearFY2015FY2016
Total revenue$632Kextracted · not cross-checked$621Kextracted · not cross-checked
Royalty revenue$632Kextracted · not cross-checked$526Kextracted · not cross-checked
Net income (loss)$348Kextracted · not cross-checked−$94Kextracted · not cross-checked

The lender's view

SBA 7(a)/504 loan outcomes · compared with franchise loans of the same years

Banks have made 50 SBA-backed loans to SafeSplash Swim School OR Swimtastic Swim School franchisees since 2017. Only 15 of its loans approved by FY2020 have resolved — fewer than the 30 we need to compare it fairly with other franchise loans, so we don't rate it.

All-time, 0 of 16 resolved loans charged off (0.0%). That raw figure mixes every approval year since 2017 — loans made in 2006–08 failed at several times the rate of loans made in 2010–13 across all franchises — so it is shown as evidence, not as the score. 68% of the brand's loans have not resolved yet.

Loss vs same-year loans

—

15 seasoned resolved · 30 needed

All-time charge-off · raw

0.0%

0 of 16 resolved, every approval year

Loss given default

—

charged-off $ ÷ approved $, defaulted loans

Avg. loan · FY2020+

$1,519,907

what recent franchisees borrowed

Median time to default

—

shown with 10+ defaults

Lenders · FY21+ vs FY16–20

12 vs 11

distinct banks still lending

Charge-off rate by loan approval year (%) · dashed line = all franchise loans that year

Loan performance by state

SOURCE: SBA 7(a)/504 FOIA LOAN DATA (DATA.SBA.GOV), FY1991–PRESENT · MATCHED TO SAFESPLASH SWIM SCHOOL OR SWIMTASTIC SWIM SCHOOL BY SBA FRANCHISE NAME/CODE · RESOLVED = CHARGED-OFF + PAID-IN-FULL · EXPECTED = SAME-YEAR RATE ACROSS ALL SBA FRANCHISE LOANS, LOANS ≥ ~6 YEARS OLD

The owner's side of the deal

FDD × federal loan record

Who finances it

The Huntington National Bank

19.1% of this brand's loans

That lender charges off 10.0% of its resolved SBA loans to other franchise brands in the FOIA file, vs 14.8% nationally — a read on that lender's portfolio mix, not a finding about the bank.

Who buys it

65.3%

borrowers with no other franchise SBA loan on record

The rest already owned at least one other franchise. Across the corpus, brands bought mostly by repeat operators have charged off less often than brands sold mostly to newcomers (see methodology).

Does experience help here?

Not enough resolved loans to split

Computed from 50 SBA 7(a)/504 loans matched to SafeSplash Swim School OR Swimtastic Swim School by SBA franchise code in the SBA FOIA file. Debt service assumes level amortization at the average disclosed term and rate. Owner-level splits rely on borrower-name matching and may misclassify. A lender's rate excludes its loans to this brand, so it reads the lender, not the brand.

What it costs — and what it drags

FDD Items 5–7 · fees, investment, royalty

Buying in means a $50,000 franchise fee (Item 5) and a total investment of $396K–$866K (Item 7). The franchisor publishes an earnings claim (Item 19) — read its methodology closely.

To open (Item 7)

$396K–$866K

all-in investment range

Franchise fee (Item 5)

$50,000

upfront, one-time

Royalty (Item 6)

7%

of sales, ongoing

If a unit does this in annual sales…$300K/yr

Starts at a placeholder of $300K — a round figure for the sector, not from SafeSplash Swim School OR Swimtastic Swim School’s filings. Set your own figure and check it against this brand's Item 19 and what owners tell you.

Royalty you'd pay / yr

$21K

7% of sales, before profit

Over a 10-yr term

$210K

royalties alone, excl. ad fund

This estimate is computed by software from the brand's public filings and any inputs you enter. No CPA prepared it for you and no assurance is provided on it. Actual results will differ, and the differences may be material.

This is not profit. It covers what the FDD fixes: what you put in, and the royalty you owe on sales. Your take-home depends on instructor pay, rent, materials, and the months to breakeven, none of which the FDD fixes for your unit (some Item 19s include cost data — read it).

Build a real pro-forma for SafeSplash Swim School OR Swimtastic Swim School with a buyer-paid CPA

How the earnings claim is built

FDD ITEM 19 · BASIS · 2017 FDD

This filing makes an Item 19 earnings claim; we have not yet read how it is built. Open Item 19 and check which units it covers, which it leaves out, and whether it shows costs.

Show the basis ↓

Modeled risk

FDD Risk Score · a prediction from disclosure and loan-file features

Elevated · directional · modeled

The model puts this brand in its elevated band — but this brand has too few seasoned SBA loans to check the score against, so read it as a band, not a number.

Risk percentile

Elevated

Directional · no point estimate

Modeled · vs same-year loans

band only

too few seasoned loans to check

Top drivers: Net unit growth (raises) · Share financed by high-loss lenders (lowers) · Item 3 litigation (log) (raises) · System size (log units) (raises). Too few seasoned SBA loans to check the score — read it as a band. A linear scorecard trained on brands' vintage-adjusted SBA loss records; full spec and cross-validated accuracy on the methodology page. A score is context, not a verdict.

Public records

Bankruptcy, closure & federal court records · coverage is selective · dockets are not scored

We have no verified public-record signals published for SafeSplash Swim School OR Swimtastic Swim School. This is not evidence that no events exist. Check PACER, the FDD's Item 3 (litigation) and Item 4 (bankruptcy), and recent news yourself.

9 questions to ask a SafeSplash Swim School OR Swimtastic Swim School franchisee

Built from this brand's own disclosures · take it to your validation calls

The franchisor will give you a list of owners to call. Most buyers ask whether they like it. These questions come from what SafeSplash Swim School OR Swimtastic Swim School has disclosed. Each one carries the number it came from, so you can check the answer against the record.

  1. 01

    SafeSplash Swim School OR Swimtastic Swim School’s own Item 20 shows 5 of 59 franchised outlets left the system in fiscal 2016 — about 8.5%. Do you know any of those owners, and do you know why they left?

    A franchisor will call these “transitions.” An owner three doors down usually knows whether they sold at a profit or handed the keys back.

    FDD Item 20 · FY2016

  2. 02

    2 units transferred to new owners in fiscal 2016. When you look at those, were they people cashing out a good business — or getting out of a bad one?

    Item 20 counts transfers as neutral, but a transfer can be a good sale or a reluctant exit — the filing does not say which.

    FDD Item 20 · FY2016

  3. 03

    Item 7 puts the cost to open at $396K–$866K, yet the average recent SBA loan to SafeSplash Swim School OR Swimtastic Swim School franchisees was $1.5M — above the whole range. What did those loans pay for: new units, resales, real estate, several units at once? And what did you actually spend to open, all in?

    A loan above the disclosed range can mean buyers routinely overspend Item 7, or that SBA money in this system funds resales, property or multi-unit deals. The filing doesn't say which; an owner can.

    FDD Item 7 vs SBA approvals FY2020+

  4. 04

    You pay 7.0% royalty on gross sales, plus the ad fund, before any of your own costs. On your actual revenue last year, what did you take home as the owner — not revenue, take-home?

    Royalty is charged on sales, not profit. This is the number the brochure never shows and the one your life actually runs on.

    FDD Item 6

  5. 05

    SafeSplash Swim School OR Swimtastic Swim School makes an earnings claim in Item 19. Does your unit look like that number — and do you know which units they included to build it?

    Item 19 is legal to build from a flattering subset. Ask whether they excluded new units, closed units, or company stores.

    FDD Item 19 · 2017

  6. 06

    How many months did it take to cover your own costs, and how much cash did you burn getting there?

    Ramp-to-breakeven working capital is the most underestimated line in any franchise purchase, and the most common reason otherwise-good units fail.

    Not disclosed in any FDD — ask an owner

  7. 07

    What does the franchisor charge for that you didn't expect — required tech fees, mandatory remodels, approved-supplier pricing?

    Required spending appears across Items 6, 8 and 11 rather than in one place, so buyers routinely miss the total.

    FDD Items 6, 8, 11

  8. 08

    If your agreement came up for renewal tomorrow at current terms, would you sign again?

    The single most predictive question you can ask. A hesitation is the answer.

    Ask every owner you speak to

  9. 09

    Who else should I call — including someone who left?

    The franchisor's list is curated by definition. Former franchisees are where the unflattering truth lives, and current owners usually know how to reach them.

    Ask every owner you speak to

Want this as a checklist you can take to the calls?

I'll email you the printable version, and tell you if SafeSplash Swim School OR Swimtastic Swim School’s numbers move — a new filing, a rising exit rate, a distress signal. Unsubscribe in one click.

Before you sign anythingfree · 30 min · no commission

A broker is usually paid by the franchisor to place you. I'm paid only by you, never by a franchisor you're considering — and the job is pressure-testing SafeSplash Swim School OR Swimtastic Swim School’s numbers, including talking you out of a bad deal.

Don Drummond, CPA — Virginia #43775 · what I charge

Book a free 30-minute call →
Own or owned a SafeSplash Swim School OR Swimtastic Swim School — or represent the franchisor?no appointment · read by a person

This page is what buyers see before they call you for validation. If the record above is wrong — or right in a way the numbers can't show — say so. Franchisors: send corrections with the page reference and we will review them against the filing and update or annotate the page. Corrections are checked against the filings; nothing you write is published with your name unless you agree to it.

SafeSplash Swim School OR Swimtastic Swim School franchise questions, answered from the filings

How many SafeSplash Swim School OR Swimtastic Swim School franchised outlets left the system last year?

In SafeSplash Swim School OR Swimtastic Swim School's latest FDD Item 20 (fiscal 2016), 5 of 59 franchised outlets left the system — an exit rate of 8.5% — compared with a 2.5% median across 25 comparable systems (education & children) tracked here. That counts terminations, non-renewals, and "ceased operations — other reasons" as the franchisor reported them; it excludes transfers to new owners. The FDD does not say why each outlet left, and an exit is not the same as a failure.

How much does a SafeSplash Swim School OR Swimtastic Swim School franchise cost?

Per SafeSplash Swim School OR Swimtastic Swim School's 2017 FDD, buying in requires an initial franchise fee of $50,000 (Item 5) and a total initial investment of $396K–$866K (Item 7).

What royalty does SafeSplash Swim School OR Swimtastic Swim School charge?

SafeSplash Swim School OR Swimtastic Swim School charges an ongoing royalty of 7.0% of gross sales, per Item 6 of its 2017 FDD.

Does SafeSplash Swim School OR Swimtastic Swim School disclose earnings (Item 19)?

Yes — SafeSplash Swim School OR Swimtastic Swim School makes a financial performance representation in Item 19 of its 2017 FDD. Read it closely: franchisors choose which units and which metrics to include.